2023 WINNERS
Congratulations to the winners of the 5th Annual Hashtag Sports Awards for their excellence in engagement. View all of the 2023 shortlist nominations.
Brands & Partnerships
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Most Creative Partnership (With an Athlete or Influencer)
The Eli Manning Show Featuring Fivio Foreign
New York Giants
Content
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Best Original Content or Series (10 min+)
FCB New York, AB InBev – Michelob ULTRA
Creativity
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Best Use of Motion Graphics or Animation
FCB New York, AB InBev – Michelob ULTRA
Fan Experience
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Best Engagement Through NFTs or Digital Collectibles
THE AUROCHS NFT: 23 Artists x Chicago Bulls
Chicago Bulls
Best OTT or Streaming Experience
Thursday Night Football – Prime Vision with Next Gen Stats
Amazon Prime Video
Impact
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Diversity, Equity, & Inclusion in Sports
The Premier Lacrosse League x Method Man x Champion Collaboration
The Premier Lacrosse League
Best in Employee Engagement
The Power of Business Resource Groups and Employee Engagement
DraftKings
Excellence in Multicultural Storytelling
Warriors Invigorate Japan Audience on Social For Japan Games
Golden State Warriors
For 2023, the Engagement Academy has elected to award co-honors in the following categories: Engagement Executive of the Year, Next Up, and Social Media Team of the Year.
View this category's nominations.
Social Media Team of the Year
NCAA Championships
NCAA
US Open
USTA
EVOLUTION AWARD
Richard Jefferson
Overall Excellence
For the first time, the Engagement Academy has elected to give the award for overall excellence in engagement as separate designations for an organization, agency, and brand.
This prestigious honor is given to an entrant in their peer group that is among the highest cumulative rating across all categories.
View the 2022 award winner.
Social Media