Fan Fact
According to Betway's Future Fandom Index, the Golden State Warriors will have the highest cost per game for fans of any team in the NBA at a projected cost of $388.63 per fan by 2025.
|
|
|
|
In a move that speaks to both the appetite for live programming and the appeal of rising young basketball stars, Overtime Elite has entered an agreement with Amazon Prime Video, Amazon’s streaming service, giving Prime Video exclusive streaming rights in the United States to 20 live games per season for the next three years.
What's the deal?
The companies said that Amazon had also made an investment in Overtime as part of a recent funding round. “It looks a lot like a sports league does,” Dan Porter, chief executive of Overtime, said in an interview ahead of the announcement.
Live sports are “the only thing that holds a linear television bundle together and they’re super valuable,” Porter said. “Look at the success that Amazon is having with ‘Thursday Night Football’ and Apple is going to have with Major League Baseball. I think that that’s the future, and we want to participate in that.”
The bottom line:
Amazon, which claims it has more than 200 million subscribers to Amazon Prime, already owns the rights to numerous live sporting events, including in football, baseball, soccer, and tennis, and has signaled interest in the NBA.
Read: New York Times
|
|
The new deal, negotiated by recently hired commissioner Brett Yormark, will average $380 million per year. An average payout of nearly $31.7 million per school for an expanded 12-member conference represents an increase from the Big 12’s current TV rights revenue – believed to be around $28 million per school – despite the fact that Oklahoma and Texas are departing the conference for the SEC in 2025.
Multiple conference sources said that a pro rata clause is expected to be included in the Big 12's extension with its network partners, which would aid the conference if it pursues additional members. Yormark said in July the Big 12 is "open for business" and exploring its expansion opportunities.
Read: The Athletic
|
|
Finding women’s sports is about to get easier. The first-ever network to focus on female athletes, the Women’s Sports Network, launched Wednesday, offering 24/7 streaming of original programming, competitions, documentaries, and a daily studio show “Game On.”
The Women’s Sports Network has partnerships with the Women’s National Basketball Association, Women’s Football Alliance, Ladies Professional Golf Association, U.S. Ski and Snowboard, and World Surf League, among others. It plans to broadcast games starting in January. Fast Studios was founded in 2020 by long-time ad executive Stuart McLean with a focus on ad-supported streaming television services. Fast Studios has also launched streaming networks focused on auto racing and spartan obstacle course competitions.
Read: CNBC
|
|
Entries are open for the 5th Hashtag Sports Awards! Enter before our special kickoff rate ends to save $200 per entry off the final entry price.
- Kickoff Rate ($395): Ends Nov 7 at 11:59 PM ET
- Early Entry Period ($425): Ends Jan 4 at 11:59 PM ET
- Regular Entry Period ($495): Ends Jan 30 at 11:59 PM ET
- Final Entry Deadline ($595): Ends Feb 17 at 11:59 PM ET
While the final entry deadline ends earlier this cycle than in prior seasons, we've opened entries earlier than ever to provide you with an extra month to submit your top work. Explore our 50+ categories and ensure your team is recognized for excellence in engaging sports fans and consumers.
|
|
Blockchain-based rewards platform PointsKash has signed a five-year deal to support the DRL Flight Club loyalty program in which members can accrue points by purchasing merchandise, registering for races, downloading DRL racing games, and engaging with digital content. Fans will be able to redeem those points for DRL live event access, limited edition apparel, and extra plus-ups within DRL games.
The PointsKash mobile app is set to launch in December. The season-opening Race in the Cloud presented by Google Cloud—which took place earlier this month in Silicon Valley as part of another new partnership for DRL—will premiere on NBC and the league’s digital platforms on Nov. 19.
Read: SportTechie
|
|
James, Maverick Carter, Paul Rivera, and special guests will join TNF live from The Shop as an alternate stream offering, starting with the Tennessee Titans and Green Bay Packers game Nov. 17. TNF in The Shop will be an unmatched, watch-party-style experience, according to Prime Video.
In addition to live commentary about Thursday night’s football games, TNF in The Shop will host authentic discussions and blend together a mix of personalities across sports, music, entertainment, business, and culture. Guests will be encouraged to share personal experiences and their latest takes on pop culture and current events via Prime Video’s custom split screen.
Read: Variety
|
- WORLD CUP: FIFA admits it was caught off guard by 'unprecedented' Women's World Cup demand as Aussie fans are left empty-handed.
- ATHLETES: TMRW Sports has added an impressive list of "cultural icon investors" to go alongside founders Tiger Woods and Rory McIlroy.
- VIEWERSHIP: The NWSL Championship on CBS was the most-watched match in league history and a 71% increase over last year.
- CONTENT: Buzzer has expanded its sports partnership portfolio with the addition of men's tennis via an ATP Media deal.
- INVESTMENT: Jeff Zucker is in talks to lead a $1 billion sports investment fund for RedBird Capital Partner’s Gerry Cardinale.
|
Atlanta Hawks extend and expand partnership with JPMorgan Chase
The Details
The Atlanta Hawks and JPMorgan Chase announced a new agreement to expand and grow their integrated partnership. Through this new multi-year extension, JPMorgan Chase becomes the official bank, credit card, wealth management, and investment banking partner of the Hawks and State Farm Arena. In addition, Chase is now the presenting sponsor of two key experiences: The Chase Concert Club: the arena’s ultra-premium space for enjoying the world’s best live entertainment and NBA action, as well as Project Rebound: a community platform that works with Good Sports, a national nonprofit whose mission is to drive equitable access in youth sports and physical activity, by supporting children in high-need communities to achieve their greatest potential, on the field and in life.
|
|
Share today's edition with a friend who wants to see Messi in Miami.
|
|
Emily Black
•
4 min read
