Objective: At the USTA and our flagship event, the US Open, we challenge ourselves daily to embody these core values of equity, inclusion and respect. Our commitment to openness has taken on even greater urgency this year with the reigniting of the Black Lives Matter movement. The USTA stands unwaveringly against racism and injustice of any kind and stands in solidarity with our African-American friends and colleagues of color. As a part of our efforts in 2020 we launched a new social impact campaign called ‘Be Open,’ with an emphasis on bringing the Black Lives Matter conversation to the forefront of our event. 

Instead of celebrities in our front row seats we had ‘Resilience,’ a piece of art dedicated to Black mothers who are committed to challenging the narrative around motherhood. We also had ‘Break Point’ that reflects the thousands of men and women struggling and fighting for equality and justice, ‘Rising from the Blue’ depicting Black women beginning to gain the confidence, appreciation that they didn’t have before, and 15 other pieces telling their own unique stories.

Our domestic broadcast partner, ESPN, featured the artwork prominently throughout the two weeks of the event, driving fans to USOpen.org and US Open social channels to learn more about the art and the artists’ stories behind the art.