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Cavinder Twins Partner With Jake Paul’s Betr Media

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Fans Don’t Want to Watch Linear on Social — Twitter’s TJ Adeshola Is Fighting Fragmentation with Optimization

As the media landscape rapidly evolves to serve connected consumers, everyone from teams and publishers to platforms and athletes is putting a stake...

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This Week’s Movers in Sports Media & Marketing

This week in the sports media and marketing ecosystem, the NFL’s branding guru Jaime Weston joins Universal Music as EVP of Marketing, Snap finds two...

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Advertising

The Week’s Best in Sports Advertising

This week in sports advertising, Translation helps fans celebrate alongside their favorite NBA stars, the Grinch and J.R. Smith exchange...

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This Week’s Movers in Sports Media & Marketing

This week in the sports media and marketing ecosystem, Team Dignitas promotes Heather Garozzo to VP of Marketing, Abby Wambach joins COPA90 ahead of...

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Agents of Change

Micky Lawler: Sports needs to move in a future-proof direction

Micky Lawler currently serves as President of the WTA where she has been instrumental in shaping and contributing to the league’s strategy for growth...

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Q+A
How House of Highlights Reached 50 Million Fans on Instagram

Anthony Caponiti

In his role as VP & GM of House of Highlights, Drew Muller and his team oversee strategy, audience growth, revenue development,...
Awards
Here’s Every 2023 Hashtag Sports Awards Winner

Team Hashtag

Congratulations to the winners of the 5th Hashtag Sports Awardsfor their excellence in engagement. Creativity pays when it's engaging.
Trending
Buick, NASCAR, Roblox, Overtime, Golden State Warriors, and more

Jenny Martindale

Top stories from last week around the internet that we're reading and recommend you do too.

Agencies
Inside the Future of the MLB’s Marketing

Jenny Martindale

Major League Baseball CMO Karin Timpone gives a glimpse into the future of the league’s marketing plans. The scene is set in two suites at...

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