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Advertising

The Week’s Best in Sports Advertising

This week in sports advertising, NBA2K gets an assist from data, Dickies puts in elbow grease with Packers fans, and AT&T uses genre-bending cinema...

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Agents of Change

Laura Louisy: These three key trends have created a new breed of fan

Laura Louisy is the SVP of Business Development & Rights Partnerships at PERFORM where she works directly with major international sports...

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This Week’s Movers in Sports Media & Marketing

This week in the sports media and marketing ecosystem, The Action Network appears poised to hire Darren Rovell, Twitch names a new chief revenue...

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Community Spotlight

Meet Mike Taylor, Our Community Member of the Week

Name: Mike Taylor

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Thanksgiving’s Best in Sports Advertising

In keeping true to the holiday spirit, this week we’re celebrating some of the best Thanksgiving spots in sports advertising from the past decade.

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Q+A
How House of Highlights Reached 50 Million Fans on Instagram

Anthony Caponiti

In his role as VP & GM of House of Highlights, Drew Muller and his team oversee strategy, audience growth, revenue development,...
Awards
Here’s Every 2023 Hashtag Sports Awards Winner

Team Hashtag

Congratulations to the winners of the 5th Hashtag Sports Awardsfor their excellence in engagement. Creativity pays when it's engaging.
Trending
Buick, NASCAR, Roblox, Overtime, Golden State Warriors, and more

Jenny Martindale

Top stories from last week around the internet that we're reading and recommend you do too.

Agencies
Inside the Future of the MLB’s Marketing

Jenny Martindale

Major League Baseball CMO Karin Timpone gives a glimpse into the future of the league’s marketing plans. The scene is set in two suites at...

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