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Cavinder Twins Partner With Jake Paul’s Betr Media

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This Week’s Movers in Sports Media & Marketing

This week in the sports media and marketing ecosystem, Cespedes Family BBQ is set to join DAZN’s new baseball show, Shaq teams up with Papa John’s,...

Announcing the Inaugural Hashtag Sports Engage 150 List

In our always-on world, a new breed of fan has emerged—the Connected Fan—and presented new challenges for marketers. Digital media and technology...

This Week’s Best in Sports Advertising

This week in sports advertising, Foot Locker’s Discover Your Air Network debuts, Gatorade fuels a friendly family competition, and Grant Thornton...

How House of Highlights Reached 50 Million Fans on Instagram

In his role as VP & GM of House of Highlights, Drew Muller and his team oversee strategy, audience growth, revenue development,...

Here’s Every 2023 Hashtag Sports Awards Winner

Congratulations to the winners of the 5th Hashtag Sports Awardsfor their excellence in engagement. Creativity pays when it's engaging.

Buick, NASCAR, Roblox, Overtime, Golden State Warriors, and more

Top stories from last week around the internet that we're reading and recommend you do too.

Inside the Future of the MLB’s Marketing

Major League Baseball CMO Karin Timpone gives a glimpse into the future of the league’s marketing plans. The scene is set in two suites at...