Social Media Secrets for Athletes
The first thing I do when anyone mentions an athlete to me is hit their socials. I want to see followers, engagement and frequency on Twitter and...
The Sports M&A Paradox
2016 was a banner year for sports M&A activity, especially with respect to event, media, and marketing businesses. Some of the industry’s most...
The Year of the Game Changer
I’m a Survivor maniac. I wouldn’t go as far as calling myself a super fan, but there are few seasons of the reality competition that I haven’t...
A Digital Awakening for Sport and Social Good
At some point in our lives we come to what can best be described as an awakening. It’s a moment that stops us in our tracks, a moment that brings...
Live Streaming: 2016’s MVP
This year saw the rise and rise of social video, and the impact of live streaming to social platforms on the sports market in the coming years...