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Cavinder Twins Partner With Jake Paul’s Betr Media

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Agents of Change

The Same Leagues That Were Sending Cease and Desists Are Now DMing HoH

Omar Raja runs House of Highlights, the massively popular Bleacher Report owned Instagram account he founded in his dorm room at the University of...

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Agents of Change

Steve Stoute: Sports Marketers Are Not Using Their Power With Enough Creativity

Steve Stoute is a music industry mogul turned advertising executive.

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This Week’s Movers in Sports Media & Marketing

This week in the sports media and marketing ecosystem, DraftKings’ CMO selection showcases the surge in sports betting hires, Bleacher Report’s...

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Agents of Change

Erika Nardini: Barstool Sports is the most influential brand for men in America today

Erika Nardini is the CEO of Barstool Sports, the brand she boldly believes is the single most influential brand for males in America. In this week’s...

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Best Practices for Sports Properties to Drive Value for Sponsors

Among the millions of social media posts everyday, there are very few promotional campaigns & posts that make us sit up and take notice. Although...

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Q+A
How House of Highlights Reached 50 Million Fans on Instagram

Anthony Caponiti

In his role as VP & GM of House of Highlights, Drew Muller and his team oversee strategy, audience growth, revenue development,...
Awards
Here’s Every 2023 Hashtag Sports Awards Winner

Team Hashtag

Congratulations to the winners of the 5th Hashtag Sports Awardsfor their excellence in engagement. Creativity pays when it's engaging.
Trending
Buick, NASCAR, Roblox, Overtime, Golden State Warriors, and more

Jenny Martindale

Top stories from last week around the internet that we're reading and recommend you do too.

Agencies
Inside the Future of the MLB’s Marketing

Jenny Martindale

Major League Baseball CMO Karin Timpone gives a glimpse into the future of the league’s marketing plans. The scene is set in two suites at...

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