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Cavinder Twins Partner With Jake Paul’s Betr Media

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This Week’s Movers in Sports Media and Marketing

This week in the sports media and marketing ecosystem, Chris Giles leaves Oakland A’s to start his own company, Nikki Neuburger tapped as Chief Brand...

How TikTok Took Over the University of Arizona’s Top 10 Posts of All Time in Less Than a Year

In his role as Digital Marketing Coordinator at the University of Arizona, Joseph Scarpone oversees social media, email marketing, the University’s...

How the PFL Leverages Creators to Drive Engagement

Daniel Ghosh-Roy sits down with Hashtag Sports in our latest question-and-answer series interview.

This Week’s Movers in Sports Media and Marketing

This week in the sports media and marketing ecosystem, Kate Johnson leaves Visa for Google, Adam Rubin tapped as Associate AD Stony Brook University,...

How House of Highlights Reached 50 Million Fans on Instagram

In his role as VP & GM of House of Highlights, Drew Muller and his team oversee strategy, audience growth, revenue development,...

Here’s Every 2023 Hashtag Sports Awards Winner

Congratulations to the winners of the 5th Hashtag Sports Awardsfor their excellence in engagement. Creativity pays when it's engaging.

Buick, NASCAR, Roblox, Overtime, Golden State Warriors, and more

Top stories from last week around the internet that we're reading and recommend you do too.

Inside the Future of the MLB’s Marketing

Major League Baseball CMO Karin Timpone gives a glimpse into the future of the league’s marketing plans. The scene is set in two suites at...