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Cavinder Twins Partner With Jake Paul’s Betr Media

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Erin Andrews Signs with CAA

Erin Andrews, the popular Fox Sports personality and former co-host of ABC’s long-running “Dancing With The Stars,” has tapped CAA for representation.

Why the NFL’s Deal With Apple Is Bigger Than the Halftime Show

The deal is the culmination of a long effort by the NFL to expand its place with the halftime concert as a cultural moment.

How the NFL Can Get Hispanic and Latino Outreach Right

The National Football League left everything on the field for Hispanic Heritage Month.

The Next Ted Lasso? Hollywood Execs Flock to Eli Manning's 'Chad Powers'

With his memorable catchphrase, flowing locks, and remarkable resemblance to another football star, "Chad Powers" went viral.

DAZN Announces Plan to Buy Eleven Sports and Team Whistle

DAZN has reached an agreement to acquire Eleven Group’s global sports media business, including U.S.-based Team Whistle.

How House of Highlights Reached 50 Million Fans on Instagram

In his role as VP & GM of House of Highlights, Drew Muller and his team oversee strategy, audience growth, revenue development,...

Here’s Every 2023 Hashtag Sports Awards Winner

Congratulations to the winners of the 5th Hashtag Sports Awardsfor their excellence in engagement. Creativity pays when it's engaging.

Buick, NASCAR, Roblox, Overtime, Golden State Warriors, and more

Top stories from last week around the internet that we're reading and recommend you do too.

Inside the Future of the MLB’s Marketing

Major League Baseball CMO Karin Timpone gives a glimpse into the future of the league’s marketing plans. The scene is set in two suites at...