Connected Fan

noun · /kəˈnekted fan/

A new breed of fan who is mobile-first, multi-platform, always-on, and athlete-obsessed with global interests and short attention spans.

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Hashtag Sports is the world’s leading sports media and marketing conference, awards, and community. We are your definitive guide to everything about keeping up with this new breed of fan.

Dive deeper into the trends and insights driving the future of engagement with our features, Q+A's, contributor stories, and Agents of Change series to get an inside look on strategies used by the most highly regarded industry professionals.

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Our flagship annual conference in New York City gathers over 1,200 senior media and marketing professionals from across the global sports ecosystem for 2 jam-packed days and nights of education, inspiration and networking.

Be a part of the only platform dedicated to educating. Provide thought leadership and innovative solutions to our forward-thinking community of digital decision makers from leading brands, agencies, properties, leagues, teams, broadcasters, and publishers.

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Win Awards

Hashtag Sports is launching an awards series for the people who create sports content, the industry leaders who celebrate it, and the next generation of fans that inspire it.

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